We're excited to announce our new partnership with Proton!

We chose Proton as they offer some of the most comprehensive security and privacy data solutions available in the world. We wanted to be easily able to secure all our business communications, meetings, and documents with their state-of-the-art encryption and advanced security features.

Why did we choose Proton security?

With a digital solution like Proton, your company's data belongs to you - not tech companies, governments, or hackers. Proton provides easy-to-use encrypted email, calendar, file storage, VPN, and much more built on the principle of: your data, your rules.

Roughly 58% of cyberattack victims are small businesses, and email is the most common attack vector. We found that Proton is the best secure digital solution for businesses, companies and organisations who handle sensitive client data or simply want to have peace of mind knowing their private communications are never going to be breeched.

Digital solutions Proton graphic showing colleagues at a desk

Our Digital Solutions with Proton include:

Proton mail icon

Protect your important business communications with encrypted email that is private and secure by default.

Proton drive icon

Secure your company's files with encrypted cloud storage that gives you control of your data.

Proton calendar icon

Your work schedule and appointments is key to helping your business run smoothly. Keep it private with Proton's easy-to-use calendar.

Proton VPN icon

Keep your company's internet activity private and secure, and access censored content with our high-speed VPN.

Easy migration from Gmail and other email services

Proton's simple, user-friendly design makes it easier to read, organise, and write emails. This means everyone can control what happens to their data.

Easy Switch lets you move existing emails, contacts, and calendars from any provider with one click.

Graphic showing Proton's level of security in email
Graphic showing custom domain for Proton mail

Your business email address with your own domain name

With our comprehensive Proton packages, we can set up addresses with your own domain name for a personalized email address.

Custom emails are important for building trust with your customers and creating a sense of professionalism within your organisation.

We're excited for a new future in world class security and privacy for our business clients! If this new digital solution sounds like something your company needs, we can set it up for you with our comprehensive packages for small businesses and sole traders. It's easy and hassle free. Send us a message to get started today!

Simplypress are proud to announce we are now part of the Australian Made campaign!

When you buy Australian, you support Australia.

By supporting us, you create jobs and economic activity while enjoying products and services made to some of the highest standards in the world.
Australian Made logo

Why is Australian Made important to us - and to you?

We believe that authenticity, transparency and exceptional quality are what our clients need from us, so we have ensured that all of our work is done right here in Australia with team members employed by Simplypress. This means that when you reach out in conversation - you’re talking directly to us. No third parties or confusing delays with time zones!

All of our website development, digital automation solutions and in-house services (like e-commerce photography) are created, made and designed 100% in our Gippsland office by our hand-picked team of local industry experts.

Graph showing percentages about the Australian Made logo

This is a core part of our brand offering and what sets us apart from the plethora of digital agencies scattered throughout Melbourne.

Each of our team members are highly skilled at what they do and individually have a passion for quality that’s been developed over years of experience in their fields. We love problem solving and always work together as a unit on every single project we take on. This also means we choose carefully who we work with and partner alongside, ensuring that our potential clients have the same core values and regard for quality that we do. We're keen to work with Australian made & owned brands and businesses whose products and services are authentic and locally made. If that's you, we'd love to hear from you!

As an added bonus, every website Simplypress makes gets to display that it is Australian made. (We think that's pretty cool!)

Client Showcase: Dezigns By Lisa

We recently created a beautiful website for our client, an Australian Made and Owned cotton-rope basket and homewares manufacturer located in South Gippsland.

We featured the Australian Made logo in the banner of her home page so her customers know they are purchasing a genuine product made and sourced right here on our Australian soil.

iPad on desk showing Dezigns by Lisa's website

Want to learn more about the Australian Made campaign? Jump on over to their website's FAQ to read more about it. You can also discover the secrets about our Australia-based processes with a free consultation anytime to find out how we can help you grow your business.

Did you know?

1 in 4 visitors will abandon a website that takes more than 4 seconds to load 

46% of users don’t revisit poorly performing websites

64% of shoppers who are dissatisfied with their site visit will shop elsewhere next time 

1 second delays reduce customer satisfaction by 16%

In short, your website's speed is super important to the growth of your business and the conversion rate of turning visitors into paying customers. Keep reading to find out more!

Wait, what exactly is website speed?

“Website speed” refers to the speed at which each webpage is downloaded from its hosting server and displayed in a user’s web browser. “Page load time”, meanwhile, is the time it takes to display all of a webpage’s content in a user’s browser after they’ve clicked onto the site.

Ideally, you’ll want your website to load within three seconds, or two seconds if it's an ecommerce site. The two-to-three second mark is the turning point where bounce rates skyrocket – in fact, 40% of consumers will wait no more than three seconds before abandoning a site. Here are 3 reasons why website load time is so important:

1. Web speed impacts business

The time it takes for your website to load can impact everything from sales to search engine performance, meaning ecommerce sites will literally pay the price for delays. If you’re running an ecommerce site that makes $100,000 per day, a one second page delay could cost you $2.5 million per year in lost sales.

Demographic explaining how web speed is important for business
Sources: Neil Patel, Radware, Think with Google

2. Web speed impacts customer loyalty

Loading times also impact how your business will fare against the competition. Studies show that 79% of online shoppers who have a dissatisfying experience are less likely to buy from the same site again, while 64% would simply purchase from a different online store. Yikes!

3. Web speed impacts SEO

Because to Google, the user comes first – and as we’ve seen, slow load times mean dissatisfied users. Google’s research showed that the chance of a bounce increased by 32% when a page load time went from one to three seconds, and by 90% when the page load time went from one to five seconds. If a site takes up to 10 seconds to load, then the chance of a bounce increases to 123%.

Okay, I want to improve my website's speed. What can I do?

There are things you can do to improve your site's speed right away.

First, run a performance check

There are great online tools you can use to check your website's performance and give you a detailed report. We use GTmetrix for Simplypress. Scroll down to see our latest report!

Second, optimise your images

Check that your images are no larger than they need to be for your website and that they are in the right file format (PNGs are generally better for graphics while JPEGs are recommended for photographs). Also ensure that they are compressed for the web.

Next, improve server response time

The amount of traffic you receive, the resources each page consumes, the software your server employs, and the hosting provider you use all effect your server response time. Look for and fix performance bottlenecks like sluggish database queries, delayed routing, or a lack of adequate memory to enhance your server response time.

Finally, reduce redirects

Each time a page redirects to another page, your visitor faces additional time waiting for the HTTP request-response cycle to complete. For example, if your mobile redirect pattern looks like this: 

example.com -> www.example.com -> m.example.com -> m.example.com/home 

...each of those two additional redirects makes your page load slower. Reducing them can assist in cutting down on loading times.

We hope this guide was helpful and gave you some insight! We've included a capture of Simplypress's latest performance report. Interested in improving your current website's speed and overall performance? We can help you! Contact us today.